News & insights

PFCA Chats

PFCA Chats

FFC 2 – The Background

One of the joint visions that brought myself, Jenzo and OM together was the creation of an all encompassing piece of education…
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PFCA Chats

Aerobic Training [aka FLOW]

Aerobic training [aka FLOW] is NOT the ability to repeat an interval, with the only metric of success being to hit the…
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PFCA Chats

Resistance Training for Life

Resistance training: Can we agree that meaningful goals and long term benefits lie beyond the next 6-8 weeks of any given exercise…
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PFCA Chats

If Coaching is an Art Form

In Art, over concentration on any one point is a distortion. I’m pretty sure the client couldn’t care less what their infrasternal…
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PFCA Chats

Coaching the Athlete

At the heart of each athlete is a human being. For the athlete, strengthening the connection to that human throughout their athletic…
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PFCA Chats

Successful Coaching Careers Start In Person, NOT online.

Even the consideration of going online as a young coach today tells me you’re lost. “You can’t say that Mass!” Yes I…
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PFCA Chats

Periodisation for Sport

Lets set the scene… The sport of fitness is the goal. We’ve challenged the athlete’s intentions, checked resources and established growth potential.…
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PFCA Chats

Just Eat Real Food

Idealistic? Of course. Reductionist? No - the opposite - a higher order simplicity found only in mastery - specifically mastery of nourishment.…
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PFCA Chats

Think Critically

It is our mission as coaches to guide our clients towards autonomy over time. To educate them sufficiently, enabling them to fend…
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PFCA Chats

Having < Being

Hyper consumption of ‘Things’ seems to be a norm of current culture. Greater identification with what we have over who we are,…
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